Posts Tagged social advertising

Top Ways to Use Twitter Effectively for Social Networking

 

Twitter is a great tool for getting yourself established as an expert in your field of business or simply networking with a group of other Twitter users that share similar interests to yours. If you are just getting started with Twitter there are a few things you should know that will help you get started off in the right direction.

 

A Few Things to Consider Before You Set Up a Twitter Account

 

Before you go about setting up a Twitter account you should determine the purposes for which you will be using Twitter for social networking. The username and profile that you set up will be your identity to other Twitter users and your followers.

 

  • Choosing a Handle: The user name or “handle” that you choose should tell other Twitter users what you are about. For example, if you have an online business, your user name should reflect your field of expertise. When others see your user name listed on Twitter they will know what your field of business is about.

 

  • Account Name: Your account name should be different than your username and provide an accurate description of what others can expect in your profile. For example, if you are using Twitter to socialize, your account name should reflect your interests. If you are using Twitter for business, the account name should reflect your field of business.

 

  • Profile: If you are a business professional or using Twitter to socialize with your friends make sure your profile is complete and adequately describes your interests. For example, if you own a business, people expect to see information in your profile that relates to your business.

 

Once You Have Your Account Established:

 

Once you have established an account with Twitter, here are a few tips to help you start networking effectively with the Twitter community.

 

  • Write Quality Tweets: Rather than tell everyone what you had for lunch that day, write quality tweets that offer information that is useful and helpful to others. If your information offers something of value, people will follow you and begin to trust you. If you are in business, you can also add keywords to your tweets so the information is found by the search engines

 

  • Take an Interest in Others: Take an interest in what others have to offer and if the information is resourceful and useful “retweet” the information to others. On Twitter, a “retweet” is the highest compliment you can receive from another Twitter user.

 

  • Choose Who You Follow Wisely: Make sure you review the profile of others before you decide to follow them. This is especially important if you are a business professional. If the people you follow are not respected in the Twitter community you can guarantee that you will not be either.

 

  • Share High Quality Resources: If you find high quality resources related to your interests and your follower’s interests, share the information with other Twitter users. If you become known for finding quality resources, people will start seeing you as the “go to” person in your field.

 

  • Be a Good Listener: Listen to others and then add value to the conversation by offering useful information. When others ask questions related to a problem, help provide a solution to the problem.

 

There are many interesting and useful ways to use Twitter. The tips that are described here are basic tips to help you get started. Once you begin using Twitter you will find many other valuable ways to interact within the Twitter community.

 

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Tips on Using Facebook Effectively for Social Networking

Although Facebook was originally designed for high school and college age students, the Facebook community has recently evolved into a community of business professionals, employers, and other Facebook users from a wide variety of different fields. If you are looking to get involved with social networking on Facebook here are a few tips on using Facebook effectively for social networking.

Setting Up Your Facebook Page

When you create a Facebook page, make sure you set it up with a purpose in mind. Decide what it is you want to accomplish with your page and then plan it according to your goals and objectives.

 

  • Create a User Name: Come up with a user name that reflects your interest or field of expertise. For example, if you are a business professional, “iluvjoe” probably will not help you.

 

  • Set Up Your Profile: Set up your profile to describe what your purpose is and what you are about. If you are using Facebook to network with friends your profile should include some of your interests and hobbies.

If you own an online business, your profile should describe your area of expertise and some of the things you have accomplished in your field of business. If you have a website or blog, provide a link to your site. Keep in mind that if you own a business you should not use your page to push products and services.

 

  • Offer High Quality Information: Offer high quality information on your page that is related to your area of expertise. If your information is helpful to others people will start adding you as their friend. If you own a blog, place the most recent posts to your blog on your Facebook page.

 

  • Post a Video: Post a video that introduces yourself or offers useful information that is related to your area of expertise. This is a great way for others to immediately connect with you and feel comfortable with you.

 

  • Set Up a Discussion Group: Set up a discussion group on your page so you can get to know the people that become your friends. If you are in business this is a great way to get to know your targeted audience and some of the problems they are looking to solve.

 Networking on Facebook

 When you network on Facebook, make sure you interact with others in the community especially if you are in business. If they think your presence is all about your own agenda you will alienate other Facebook users.

 

  • Participate in Discussions: Get involved in discussions that are related to your area of expertise. Help others solve problems and offer information that adds value to the discussions.

 

  • Update Your Page Frequently: Update your page with fresh content on a frequent basis. Make sure the content is of interest to your followers and offers useful information.

 

  • Create Events: Create events such as webinars or videos that are related to your interests or area of expertise. Invite other Facebook users to the event and then provide a poll to let your followers express their opinions. This is a great way to come up with new ideas that meet the needs of your friends and followers.

 

  • Use Your Facebook URL: Use your Facebook URL to collect friends and followers by using it on your business cards, in your videos, and in your signatures when you participate in discussions and forums.

 

When you set up a profile with Facebook and network effectively, you will find it to be the focal point that others return to on a frequent basis to keep in touch with you.

 

 

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How to Use Digg Effectively for Social Networking

Digg is currently one of the most popular social networking sites on the Web and is a powerful tool for driving traffic to your website or blog. If you have specific information that you want others to see, Digg is a great way to get yourself noticed if you know a few strategies on how to use Digg effectively for social networking.

Choosing a User Name

When you choose a user name for your Digg account try to choose a name that is easy for others to remember. There are so many people using Digg right now that if you choose a generic user name, you will get lost in the crowd.

Creating a Profile

When you create a profile on Digg it is important to remember to stay dedicated to building it with stories you have written, highlighting the number of stories that other people have voted on, showing the number of people who have viewed your profile, and getting as many stories rated as popular as you can. To other Digg users, the popularity of your profile is what will ensure your success on Digg.

How to Participate in Digg

Once you have created a user name and a profile you can begin participating in Digg by creating stories and articles. The best way to go about this is to review the site and find out what topics are receiving a lot of Diggs from other Digg users. There are topics that are popular on Digg and others that are not so popular. Try to choose a topic that is of interest to the Digg crowd and that you have some knowledge about.

 

  • Writing a Story: Once you have decided on what you want to write about, create a headline on the story that captures the reader’s attention and compels them to read on. The title is the first thing your reader sees and will be the determining factor on whether or not Digg users read your story. When you are finished writing your story, you can use the “Submit a Story” feature to add your story to Digg.

 

  • Use RSS Feeds: Use RSS Feeds to stay on top of the latest news in your area of interest. This way you can be the first to write about it on Digg when the news story breaks.

 

  • Use Digg Widgets: If you have a website or blog, you can add the Digg Widget to your site so when the latest news is posted on Digg, it will automatically add it to your site. Also if you use a Digg Widget on your site this will allow your visitors to Digg the information that you post.

 

  • Create a Friends Network: Like other social networking sites, you can create a list of friends that you can interact with on Digg. Make sure you take an interest in your friends and what they offering on the site since social networking is all about interaction.

 

  • Stay Active: To use Digg effectively you should be consistent with staying active in the community. If you want to reap the benefits you cannot just set up an account, submit a few posts, interact with a few people, and expect to gain a presence. Using Digg involves an investment of your time if you are going to make it work for you.

If you follow the strategies outlined in this article, it will help you succeed in getting your story posted on the front page of Digg. If enough people Digg your article and it is posted on the front page, it could mean receiving over 10,000 visitors to your website or blog within a matter of hours.

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